Client: Philips
Skills involved: UX Design, Design research, Product Design, Design system


Philips has multiple applications and locations to share documentations for 'Our brand', 'Design Language System' and 'Online toolkit'. The content of these locations is related to each other but our online journey is disconnected. This makes it difficult for the audiences to find the single source of truth for the teams who are maintaining the documentation and guidelines, it is difficult to share and connect the content.
The research overview
I treated this project as a product, employing human-centric design methods and processes, with a primary focus on our users.
The team and I initiated the process with extensive qualitative research to identify pain points and bottlenecks for both the digital and branding teams

15
Designers at Philips:
Brand, DLS, Toolkit, Creative technologists, Product design

10
Google, Ikea, Booking, Capgemini and more

5
Design system SMEs
Through extensive research and internal co-creation sessions, I pinpointed 10 significant pain points.
Below are examples, along with the associated risks and their severity levels.


There 's no way at the moment I could submit my contribution to the DLS and send it through.
DLS representative - Philips


Our goal is to create a user-centric documentation platform that comply to usability principles, offering an experience that mirrors the experience of Philips products. This platform is not only about aesthetics but also about fostering an intuitive information architecture and facilitate the findability of content based on different role's needs. It's designed to enable users at all levels of familiarity with our Design System (DS) to comprehend the documentation's UX rationale seamlessly and effortlessly navigate their journey. Crucially, it empowers users to swiftly locate the information they seek, thereby reinforcing our commitment to maintaining a high-quality standard


Establish a cross-business standardize structured and user-friendly process
withinour Design Language System (DLS) that allows for the systematic
submission of requests for asset variations or component implementations,
enabling prioritization based on impact criteria? This process should include
a defined pathway to ensure requests progress through relevant funnels,
reaching the appropriate stakeholders within each business unit
for evaluation and action.



